INDIAN DRUG MANUFACTURERS' ASSOCIATION

ATTENTION MEMBERS

December 24, 2014

Dear Member,

SUB: UNIFORM CODE OF PHARMACEUTICAL MARKETING PRACTICES EFFECTIVE FROM 1-1-2015

The Department of Pharmaceuticals has forwarded the Uniform Code of Pharmaceutical Marketing Practices (UCPMP) informing that it is being implemented from 1st January 2015 (Copy attached).

Members will be aware that IDMA has published a voluntary Code of Marketing Practices quite some time ago for our Member-companies and is committed to the code of ethical marketing practices broadly in line with the UCPMP. Your Association is seized of the matter and will be discussing the same with the Government and other authorities so that the industry as a whole adheres to a workable practical Code.

Though the Code is voluntary, Members are requested to adhere to the same to ensure ethical and transparent marketing practices.

Thanks and regards,

Daara B. Patel
Secretary-General

In case of any complaint of any member not following the UCPMP GUIDELINES, the complaint may please be sent to ucpmp-complaints@idmaindia.com