IDMA OTC Conference: Rx-to-OTC Switch…. Is it Worth the Effort?


IDMA Marketing Committee organized a one-day conference on Friday, 26th May 2023 at Bombay College of Pharmacy, Santacruz (East), Mumbai. The conference was on OTC and was aptly titled “Rx-to-OTC Switch…. Is it Worth the Effort?”. IDMA acknowledges and thanks Bombay College of Pharmacy for hosting the conference at their banquet hall in their premise. The conference was attended by professionals from the Pharma industry, comprising Owners, Promoters, Top Management, SBU Heads, Marketing & sales managers, business development managers, market research professionals, agencies, and others. There was a total participation of 171 persons from more than 75 pharmaceutical companies pan India.